Content Creation : Because that’s how the search started in the first place.
SEO : Because you have to make Search Engine your F.R.I.E.N.D ( let’s be real between of so much competition contents needs SEO to be found)
Branding: as business minus branding=disaster ( you need direction)
Content marketing strategy: Because you need to be organized and have a strategy
Social Media : Because your brand needs to connect with people